Tag Archives: American Quarterly

The Disneyfication of SL Historical Roleplaying

In her 2005 presidential address to the American Studies Association, Karen Halttunen delivered a speech that would be published in American Quarterly the following year, entitled “Groundwork: American Studies in Place.” She discussed the “disneyfication” of American place-making; the replacement of reality with an idealized vision that engenders racism and sexism. What occurs in disneyfication is the substitution of place with an idea – one that is idealized, homogenous, and limiting. Disneyfication is problematic in that it only presents a simplified version of reality. The name obviously comes from Disney, whose presentation of ideas to children has traditionally been an idealized, optimistic representation of the world that doesnt engage the realities of the world. This amounts to the filtration or censorship of ideas – ideas that fall outside a utopian vision of reality are eliminated.

I’ve been witnessing the disneyfication of historical roleplaying in Second Life. Since the closing of the first Wild West roleplaying sim, Sigil, a number of new RP sims have been created to take its place. It’s difficult to keep track of these sims – they briefly appear and then, just like Sigil, completely vanish. Their significance is not in the number of simulations that have followed, but the manner which they conduct business. Many of these new environments resemble historical amusement parks or shopping malls more than they do roleplaying environments. A good example of this is Sand Ranch, where the streets are lined with small shops selling “authentic” avatar clothing, as well as stylized clothing that can make you look like a Country singer. The historical accuracy of these environments isn’t necessarily intended nor desired – their goal is to create a profit.

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